Babson Case Number: BAB073 | Length: 15 Pages

Abstract

Matt Grant, a part-time MBA student, is developing a free publication that lists a calendar of upcoming athletic events including road races, walks, triathlons, biathlons, bicycle tours/races, open track meets and multi-sport activities in the greater Boston region. In his spare time, he has launched a trial edition and the response has been so encouraging that he is on the verge of giving up a promising career with a big electronics company to pursue his new venture full time. He is wondering how to break the news to his wife, who is pursuing her own career as a lawyer.
The case should be positioned at the beginning of a new ventures course.